Branding

As a podcaster, writer, blogger, or any type of content creator, we are often telling a story… often the story of a guest or another person. Our job as storytellers is to create a world for our listeners and readers that set up our subjects as the hero of their stories and their worlds so…

In the world of speaking, podcasting, writing, and consulting, it’s pretty easy to start your own brand. You build a website, add a logo and boom … you are a brand.  But the question then turns to “how do people know about your brand so that they can like, know, and trust your brand?” In…

Are you trying to Build Your EDU Brand and finding that you aren’t getting the traction that you think you should be getting? Perhaps the answer isn’t you or your networking skills, rather it might just be your game plan altogether. For many of us, we have an idea to do “something” for “someone” with…

This week at the FETC Conference in Miami Florida, I had the opportunity to meet and reconnect with hundreds of amazing educators and educational technology companies.  The time spent here interacting with all of these amazing entities has made me realize a few important things about Building Your EDU Brand. In this episode of the…